So, you have a blog. Maybe it’s been around for years and receives hundreds of thousands of views per month. Or maybe it’s brand new and still building up its audience. Regardless, one question likely pops into your mind: how can I monetize my blog?
The answer may seem straightforward, but there are many ways to go about making money from your site. In this post we’ll discuss the options available to you and what they entail so that you can make an informed decision on how best to monetize your blog!
1. Join an Affiliate Marketing or Sponsorship Program
An affiliate program is a way for an online business to pay you for promoting their products or services. The most common way of doing this is through a commission-based system. You are rewarded with a small percentage of the sale price of any product that someone clicks on after visiting your blog and making a purchase. This can be an effective way to monetize your blog, but it requires some effort. Here’s how:
- Find affiliate programs that fit your audience’s interests and needs. For example, if they love camping gear and hiking equipment, look at companies like REI or Sierra Trading Post as potential partners! In addition to looking at specific companies’ websites, be sure also check out popular aggregators such as Commission Junction and Shareasale.
- Create high-quality content around each product that fits within the scope of topics covered by your site. That way, will trust what they read enough not only to click through but also actually make an actual purchase later.
2. Monetize Your Blog With Direct Ads
Ads that appear on your website are called direct ads. You can place Google AdSense or other ad networks’ advertisements directly onto your site’s pages.
You’ll need to know HTML and CSS so that you can place the ads where they work best on your site. Most ads are put into the sidebar (which is relatively easy), but it’s also possible to integrate ads directly into the content itself. Testing ad placements is a great way to see what works for your particular blog.
3. Create Digital Products
Creating digital products is a great way to generate passive income. Once you’ve created the product, you can sell it on your blog or social media – indefinitely! Here are a few tips for creating a digital product:
First, decide which type of digital product you want to create. Do you have any valuable resources that would be useful to other people in your niche? If so, then consider writing an eBook and selling it on Amazon Kindle or iTunes.
Another option is creating an online course and selling the course through Udemy or Teachable.
Second, market your product through social media platforms like Facebook and Instagram (if applicable). This will help drive sales and word of mouth.
4. Monetize with Coaching, Workshops and Speaking Engagements
Offering coaching sessions, workshops and speaking engagements are all ways to monetize your blog and establish yourself as a thought leader in your space.
Coaching is the process of helping people solve problems or improve their lives in some way. You can do this via emails, phone calls or in person sessions.
Workshops are short events – typically lasting a few hours – where you teach your audience something specific related to your topic of expertise. If you are able, hold it at a co-working space or other venue in your city that hosts meetups regularly. If not, digital workshops are also an option – but have their own technical requirements and needs.
Speaking engagements are when you get paid to give presentations at conferences and corporate events. To get started with speaking engagements, look for local events that need speakers like Toastmasters International – which has chapters worldwide – and inquire about speaking. Speak at conferences and corporate events if there’s an opportunity to do so to build up your speaking portfolio.
Figuring Out Your Options
As with any business, it’s best to start out small and build your way up. Blogging is no different. If you’re just starting out, you don’t need to rush into monetizing your blog—you should focus on creating great content first. Take some time to find your voice and establish an audience that enjoys what you write about (or enjoy reading).
Conclusion
The reality is that making money blogging can be difficult. There are so many different platforms out there; it’s hard to know which one is right for you at first. It takes time and research to find the right solution. But, if your goal is to monetize your blog then it’s worth it! I hope these tips have helped you understand some of the ways in which bloggers make money from their sites. If so, shoot me a message on Twitter or LinkedIn. And congrats on taking the first steps to become a blogger!